Poliana wants to change the perspective of casual sportswear as a premium attire for people who don’t want to conform to outgrowing the youthness of streetwear culture, but instead adding range to feel rich whilst wearing the essence of streetwear.
MP is a premium contemporary brand, designed by Mimi Poliana. The brand plays with the core elements of casual sportswear and streetwear combined with bespoke embroidery patterns created by hand, to redefine a new contemporary wardrobe of British streetwear. Inspired by core Brazilian essence of vibrant colours and British youth.
The brand is inspired by her grass root Brazilian culture along with Poliana’s muse of her father’s artistic travels. She found that colours, shapes and perspectives were the main focus.